DTC Ecommerce | Beauty Brand
The Challenge
To profitably acquire customers across multiple European markets while continuously identifying new creatives capable of maintaining performance as spend increased.
Managed approximately $160K in paid-media spend.
Generated approximately $380K in revenue.
Produced approximately $220K in profit.
Equivalent to roughly 2.4x revenue-to-ad-spend across the engagement.
Managed up to approximately $27K/month across five ad accounts.
Ran acquisition across the UK, Netherlands, and Belgium.
Built a consistent creative-testing feedback loop to rapidly identify winners.
Supported approximately 180 creatives per month at peak testing velocity.
~$380K Revenue | ~$220K profit
Proven Results
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